Babies-R-Us

Toys that inspire imagination

The Babies-R-Us pitch was a design exercise in understanding and speaking to the modern parent. To successfully convey the spirit of the brand, we crafted a light, fun e-commerce platform that simplified the shopping experience. While making babies the star, we constructed an intuitive journey that made finding the perfect products a breeze.

Role: Art Direction & Design

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Shopping Cart Widget

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Product Detail – Tablet Portrait

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