Samsung

Samsung.com Redesign

Pitching to overhaul Samsung.com, we created an immersive online experience that presented the technology giant’s vast offering in a visually intuitive way. Keeping their products as the heroes while implementing a powerful navigation allowing the user to easily browse the full offering, our redesign created a responsive experience that empowered exploration on desktop, tablet and mobile.

Role: Art Direction, UX & Design

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Immersive Homepage Experience

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Floating Nav

Simplifying the user’s exploration of Samsung.com across all devices, our floating navigation provided a visually rich way for the user to easily browse and shop the full Samsung catalog.

Samsung Mobile Experience

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Tablet Experience